DEDICATED TO YOUR LAW FIRM'S SUCCESS
Guides
Sharing is caring. Below we share a selection of our best guides to help you kickstart Your Law Firm Success™.
Jump to the area of expertise you're interested in:
Ultimate guide to digital marketing for lawyers
Our guide covers:
- The first steps to marketing your law firm
- Setting goals and budget
- Relevant strategies to employ
- How to benchmark and measure your results
SEO guide for law firms
Our guide covers:
- The most important ranking factors
- How to write search engine-friendly content
- How to optimise your existing webpages
- How to get your site up the search rankings
A guide to website design for lawyers
Our guide covers:
- 5 key principles of great web design
- What is a mobile and responsive website
- Choosing a platform to build your site on
- Measuring and improving results
Guide to legal content marketing
Our guide covers:
- Creating a content strategy
- The 4 R's of content marketing for lawyers
- How to audit your existing website content
- Optimise, publish, and distribute online legal content
Ultimate guide to local SEO for law firms in 2023
Our latest guide covers:
- Creating and verifying Google Business Profile
- How to personalise search result for local queries
- How to structure your law firm's citations
Guide to branding for law firms
Our latest guide covers:
- Outlining your brand identity
- Understanding your firm and Ideal Customer Profile
- Implementing a strong brand strategy
- Developing a clear and concise brand launch plan
Guide to PPC for law firms
Our guide covers:
- Structuring your ad campaign for maximum impact
- Carrying out keyword research
- Writing ad copy which converts
- Using ad extensions to increase conversions
